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How to Master Productivity

April 10, 2019 by Timothy OBrien

Momentum is critical for driving productivity.

I remember being in Atlantic City in my mid-twenties, playing blackjack with some friends. I never gambled a lot of money. My strategy was to take $500 and have fun. If I won, great. If I lost, it wasn’t going to break my bank.

On this occasion, I was down to my last $20 and suddenly my luck changed. I started winning hand after hand. I remember getting close to recovering the $480 I had lost and starting to play it safe. Thank God my friend who had a bit more experience than me, was playing the table with me. He kept exhorting me to “push it Timmy! Push it! You are on a roll!”

Of course, I was very skeptical and at first, resisted. By his encouragement was very convincing. I did indeed “push it.” And, boy am I glad I did. I won $3,000! I am sure that I could have won more, but for a guy in his mid-twenties who does not gamble a lot, $3,000 was good enough for me. I took my winnings and left the table.

As I look back on that experience, what jumps out at me the most is the impact momentum can have on our productivity and performance. Sure, my gambling success was more luck than anything, but there was no doubt that momentum was on my side and I took full advantage of it.

What’s great about momentum in the business world is that we have the power to create our own momentum. We can set goals and measure our results, structure our days so that we group together the activities that generate the most momentum, agree to peer challenges or merely challenge ourselves. There are so many strategies available to us. We just need to make the commitment to implement them.

Below are seven practices that have helped sustain my productivity and motivation through the years:

 

Decide you want to be successful

Success begins with self-belief. Perhaps you’ve heard the saying, “If you think you can or you think you can’t, you are right.” Determination propelled by self-belief wins every time.

 

Image result for thomas edison

Not always happy days

Sometimes things do not always go as planned. We must remain resilient. You will have bumps in the road. The great inventor, Thomas Edison, was working on inventing the garage battery. During the process he was interviewed by the local newspaper. The reporter asked him how it feels to have failed over 1000 times on this invention alone? To which Edison remarked, “I did not fail over 1000 times. I just figured out over 1000 ways it did not work.”

 

Set goals & measure

The “ready, shoot, aim” approach will increase your frustration level exponentially. I know. I tried it for years. My mantra is “Plan my work and work my plan.” This includes an almost religious-like devotion to my Productivity Model (e.g. Annual, Quarterly, Monthly and Weekly goals). I am virtually unstoppable when I prepare my plan and stick to it.

 

Stay physically fit

Staying in shape is a key component in sustained performance. Eat right, drink lots of water and get the right amount of sleep and you will be shocked at your ability to last longer than the rest of the pack. Burning the candle at both ends will catch up to you at some point.

 

Pace yourself

It was once said, “Success is a product of a good deed executed over and over again long after the excitement has worn off.” Success is a journey, not a sprint. Wearing yourself out has two negative consequences: (1) You are never as productive as you think you are, and (2) more often than not you end up hating what you do.

 

Establish a routine

Routines help keep us focused. Our success is so much more predictable when we know exactly what we are going to do every day. Sales is a perfect example. It is not the person who has a great personality, can think on his/her feet and can make it up as he/she goers along. The best salespeople establish a routine and stick to it like a dog on a bone.

 

Do what you love to do

This is key. You have to do what you love or you will eventually lose interest and sustaining motivation and building momentum will become harder and harder. I can honestly say that when I get up in the morning, yes, I do like some days more than others, but I never dread getting after it. I remember traveling to work one day as a lawyer. A job I hated. I was listening to the radio and I heard a guy say, “Do what you love to do and you will figure out a way to make money doing it.” From that point forward, I vowed that would be me. It took me awhile to find that thing I loved to do, but once I found it, the rest was history.

Check out these Productivity and Motivation quotes too! They are some of my favorites!

 

Filed Under: Productivity & Motivation

5 Qualities That Make the Best Personal Brand

April 3, 2019 by Timothy OBrien

There is no exhaustive, scientifically-proven list of THE qualities that make a great personal brand. In my own research of some really special brands, I have identified the ones that I think matter most.

Remember, a personal brand is the word or phrase people think of when they think of you.

The best personal brands have…

Authenticity

Be you. You is good enough.

Our brands must be a true reflection of the real us. Living our brand must be effortless. It is a waste of time and energy trying to be something we are not.

I remember years ago taking an acting class and there was this guy who wanted to be a lead. The problem was he did not have lead looks or charisma. He was perfectly suited for character roles. He refused to accept this and as a result, his career went nowhere. The sad thing is he was talented.

Not everybody can be Brad Pitt, Julia Roberts or Beyoncé. Some of us must embrace our “Erkel.” That’s okay. Erkel had a hell of a career.

Consistency

Pick your lane and stay in it.

Once we select our brands we must live, protect and promote that brand with unwavering consistency. There is no room for mixed signals.

Day-in and day-out, we must send the same exact message over and over again. We cannot be trustworthy one day and a leader the next. If the brand you select for yourself is trustworthy then you must epitomize the definition of trustworthy in everything you do or don’t do.

There should be no mystery or confusion to our target audience about what our personal brand is and what we want to communicate through our brands.

Narrow/Specific

Trying to be all things to all people is a losing proposition.

Our brand message needs to be easy to understand and identify with. The more ambiguous our message is, the harder it is for people to “get it.”

Match the need of your audience

Personal branding has nothing to do with what we think about ourselves and everything to do with what our target audience feels about us.

A brand is a promise. We must make sure that what we are offering is what our audience is looking for. Otherwise, our message is likely to fall on deaf ears.

Ask yourself, “What would my audience love?” Isn’t that what Apple did?

Deep reservoir of personal brand equity

Everyone makes mistakes. Everyone. Our ability to recover from those mistakes depends upon our reservoir of good will (aka personal brand equity).

Einstein once said, “If I were given 60 minutes to solve a problem, I would take 55 minutes to think about it and five minutes to solve it.” Building personal branding equity is exactly the opposite.

Picking your brand is the easy part. Building a personal brand irresistibility takes a lot of effort. I tell my clients, “If you want to build a great personal brand, do a lot of mitzphas for other people.”

If you want to learn more about how to position yourself as The Person to See with your target audience contact us at info@thepersontosee.com.

Check out these posts on personal branding:

  • 5 Strategies to Help You Stand Out From Your Competition
  • 22 Techniques To Build Your Personal Brand

 

Filed Under: Personal Branding

10 Tips for Bouncing Back from Major Adversity

March 27, 2019 by Timothy OBrien

 

In 2010, I went into business with some bad people. The experience knocked me flat on my back – financially and emotionally. But, to quote a brilliant Mexican proverb, “ells trataron de enterrarme, pero lo que no sabian era que yo era una semilla” (Translation: They tried to bury me, but they didn’t know I was a seed).

Below are ten strategies I utilized to come out of the experience better, happier and more successful:

Strategy #1 I accepted full responsibility for everything that happened.

EVERYTHING! It all starts with owning it. It doesn’t matter if it was or wasn’t my fault. Blaming others got me nowhere. I choose my partners. I ignored my wife’s repeated advice to end the relationship despite all of the evidence that they were bad people.

I made choices and choices have consequences.

 

Strategy #2: I had a plan and I worked that plan like my life depended on it

I remember this moment so vividly. I was in Chicago at a conference and I was at a crossroads in my life. I called my sister, Eileen, and her advice was pivotal to my rebound. She said, “Tim, write your plan out and work that plan day-in and day-out because your family is counting on you.”

And work that plan I did. Like a machine.

 

Strategy #3: I reclaimed my personal brand and started promoting it again.

I must admit, I doubted myself. Despite all I had accomplished in the past, it was scary starting over. But I had no choice. I spent 10 years building myself up as a personal branding and business development expert and it was time to reclaim the space I had abandoned.

People used to ask me “What’s the best way to rekindle an old relationship I had neglected?” My answer was always the same. Just start. It was the same with my re-emergence. I didn’t make any announcement that I was back. I just started being back and before I knew it, it as if I never left.

Strategy #4: I tapped into my network of superstars

This is what saved me. I dug my well before I was thirsty so when I needed help, I just asked. I cannot tell you how many people were thrilled to work with me again. I was so touched and will never forget their generosity.

 

Strategy #5: I went deep with key centers of influence

I picked my ten best centers of influence and spent an hour or two with each sharing my new vision and asking for help. The response in terms of introductions and ideas were overwhelming.

 

Strategy #6: Listened to Think and Grow Rich, repeatedly

I had abandoned my appetite for learning. I went back to the basics. For me Think and Grow Rich sustained me. The constant reminder of the importance of my definitive, major purpose made me unstoppable.

I relistened to Think and Grow Rich at least five times. Until I was well on my way back.

 

 

Strategy #7: I visualized and repeated mantras

I have always believed in the power of positive thinking and visualization. Let me tell you how I know without question that it works. I sat down and reviewed my financial needs. I established a monthly income I had to make to stabilize everything.

I would repeat that number over and over with all the intensity I could summon. I would shout it in my car as a drove to work down the Freeway, as I ran around the Rose Bowl, in the morning as I was getting ready for work.

At the end of the year, I came in $1,115 over my goal.

It works.

 

 

Strategy #8: I relied on my family

I cannot say enough about my wife. She was my rock and my confidant. Despite my deaf ears to her advice that I was in a partnership with bad people, she never once said, “I told you so.” Not once. Patricia was my number one fan.

If that woman left me, I’d go with her.

 

Strategy #9: I believed in me

Remember I said it was all my fault? Well that includes the positives too. I am responsible for those outcomes as much as I am the misfortune I experienced.

Nothing ever happened to me. Events in my life happened because of me.

I knew deep down I had talent. I repeatedly reminded myself of all I had accomplished. I re-programmed my mindset. I remember thinking about all the wonderful experiences I had enjoyed as a direct result of what I had built, and I remember saying to myself, “There is no way in the world that I could have thought I’d have all of these wonderful experiences in my life”

And you know what? I have enjoyed so many of the same experiences and many more!

 

Strategy #10: My faith in God sustained me

My wife would say to me, “I admire you. The worse it gets the stronger your faith gets.” I was so proud that she saw that in me.

I honestly don’t know how people make it in this world, especially through the tough times, without faith in God.

Because of my faith I never once compromised my integrity. Not once. And this is because at the end of the day, I know I will have to answer to God.

 

 

Today, because of the 10 strategies above, I am back better, stronger and more successful than ever!

It is true, “The best revenge is living well” ?

 

Filed Under: Sales & Business Development

4 Business Development Strategies That Will Amp Up Your Results

March 4, 2019 by Madison Giordano

 

Let me ask you a few questions

— Are you not making the kind of money you want to make?  

— Is your month lasting longer than your income? 

— Do you not have the influence and freedom that you crave. 

Maybe it is because you don’t have the right business development strategy.

Well, there’s great news!

I am going to share with you my Four Quarters Business Development Strategy that just might put your business development strategy on steroids…and fast!  

 

The four quarters are:  

— Building a Powerful Strategic Plan 

— Crystallize and market a compelling Personal Brand 

— Recruit and build a Network of Superstars  

— Become a machine at maintaining contact with key centers of influence 

 

Build a Powerful Strategic Plan 

We’ve all heard that expression before, “Create your plan and then work your plan.”

I tell my clients all the time, “Business development is easy to figure out, but hard to do. The reason it’s hard is because it requires effort, perseverance and thick skin. To be successful we must be willing to outwork the competition and handle massive rejection. 

My strategic plan includes four key components:

My Vision Statement – I need to know where I am going

Standards for Success – Rules to live by that challenge me to be better

Identification of my Blockers – The emotional obstacles that are keeping me inside my comfort zone

Goals  – Annual Quarterly, Monthly, Weekly & Daily

What kind of plan do you have? Do you even have one?

 

Crystallize and Market a Compelling Personal Brand 

Your personal brand is the word or phrase you want people to think of when they think of you (e.g. Smart, Trustworthy, Kind).

Everybody has a personal brand. It is either positive, negative or neutral. And, everything we do and say (or don’t do and don’t say) adds to or takes away from our personal brand credibility. 

What is your personal brand and is it the one you want? What are you doing to promote your personal brand with your target audience, so you become The Person to See with your target audience?

 


 

Recruit and Build a Network of Superstars 

It is analogous to buying a home. We do not want to be the most expensive house on the block. If we are, we have no place to go in terms of building equity. We want to get the least expensive house on the best block because this offers us the best opportunity to grow.

We should think about building our own networks in the same way. We always want to try to play above our level. This requires us to seek out and build relationships with people who are above us and can pull us up.

The two keys to making this happen are:

— The ball is in our court. These people are not sitting around and waiting for us. We must drive these relationships. Just like us, they are looking up so there focus is not on us, and

— We must be able to provide the kind of value that would motivate them to invite us into their world’s.

 

Become a Machine at Maintaining Contact with Key Centers of Influence

The average person needs to hear our messages six to eight times to remember it.

What kind of system do you have in place to effectively maintain contact with your superstars? How many superstars do you have in your rotation?  What is your strategy for going narrow and deep?

These are the questions we must answer and execute on if we must become masters at business development.

 Summary

I speak from personal experience, if you master these Four Quarters of Business Development your results are guaranteed to start soaring!

If you want to put your business development on steroids, check out our business development program, The Box System.

 

Filed Under: Sales & Business Development

22 Techniques to Build Your Personal Brand To Make You Stand Out

February 25, 2019 by Madison Giordano

Selecting the right personal brand for you is only the first step. Once you select the brand you want to promote you spend a lifetime building personal brand equity. 

Everything we do either adds to or takes away from our personal brand credibility. EVERYTHING. 

Below are 22 tips that can immediately help you set your personal brand credibility on fire:

  • Be amazing at your craft 
  • Get in shape and stay shape 
  • Dress to send a message (both business & casual) 
  • Make sure your teeth are straight and clean
  • Your hair should be well groomed  
  • Deliver better messages than your competition (e.g. Features and Benefits, 15 Second Commercial, Uniqueness Statement 
  • Drive a nice car and always keep it clean (No need to get in over your head, but don’t be afraid to stretch) 
  • Have a nice briefcase  
  • Remember names 
  • Have a firm handshake and look people in the eye when shaking hands 
  • Send handwritten notes 
  • Establish a compelling LinkedIn profile 
  • Have an active Facebook account 
  • Have an active Instagram account 
  • Be well rounded & interesting 
  • Be a great listener 
  • Have good table manners 
  • It’s okay to disagree, but don’t be disagreeable 
  • Be tolerant 
  • Be on time 
  • Say “Please” and “Thank You” 
  • Have a positive attitude

 These techniques to build your personal brand are just a few ideas. You don’t need them all but give a few a try!

Click here to learn more about our high impact Creating Million-Dollar Messages program! 

 

Filed Under: Personal Branding

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